The clock is ticking. In less than a year, D-day (or data day, as we like to call it) becomes a reality. The question is, are you ready? In short, we know the very word data might be enough to…
In a previous role, I was leading a commercial marketing function running lots of regular campaigns. But I didn’t have control of our most important marketing asset: the data. One week, looking to run a segment-specific emailer, the numbers I…
Press Release: Euler, a UK marketing data management and insight specialist, today announce they have become a partner with Talend, a leader in Cloud and big data integration software. Euler has been specifically appointed as a Talend Partner with a…
In the past 6 months, we’ve seen an explosion in the number of people asking us to conduct Landscape Analysis of data assets and data processes. If you’ve heard people mention Landscape Analysis but have never really been sure what…
The Charity Times reported in June that charity leaders across the UK were seeking urgent meetings with government and ‘Leave’ campaigners. In short, they’re concerned about what will happen to the £200 million a year the sector receives from the…
Euler’s Business Insight team, which provides cutting-edge customer insight and analysis solutions for a wide range of businesses and sectors, have increased their number of fully accredited Apteco trainers. This means Euler has even more highly skilled and advanced specialists…
At last night’s Insight in Fundraising Awards 2016, Euler beat off strong competition from a number of very talented and experienced organisations to win the Institute of Fundraising’s Supplier of the Year accolade. The award is won by a marketing…
Our recent workshop, titled ‘Next Best Action for Charities’, explored the opportunities for charities to deploy this insight methodology into their fundraising practices. Working collectively, the group of delegates identified the specific circumstances under which Next Best Action could be…
Euler has been nominated and shortlisted for ‘Supplier of the Year’ in this year’s Insight in Fundraising Awards. The Insight in Fundraising Awards is organised and hosted by the Institute of Fundraising. As one of the main suppliers of data…
Following our annual Charity Industry Forum, TRIBES, at the London Science Museum in January 2016, Euler has embarked on a program of Charity Workshops specifically tailored to fundraising, marketing and data analysis leaders within the sector. The first of these…