Maximising ROI on marketing spend is the holy grail for direct marketers. Here at Euler we’ve been helping our clients to achieve this for many years.
Our philosophy revolves around putting each individual customer at the heart of your campaign decision-making process. We develop data optimisation services with comprehensive Next Best Action and Micro-Segmentation activities that predict response and revenues to allow you to better plan your campaigns.
Each customer receives relevant content, at precisely the right time and over the exact mix of direct marketing channels that suits them. The result? Maximum engagement and sales conversion with lots of delighted customers!
It’s how we helped one of our customers, RNLI, increase their campaign donation levels by 53%. Maybe we could do the same for you?
We have won the ‘Best Use of Apteco Software 2021’ award for the work we did with WWF!
If you’re not already using marketing automation of some sort, you should be. And here’s why. …
The RNLI wanted to change the focus of their fundraising to place the supporter at the heart…