Our Senior Team

 

Get to know the senior management
team behind Euler.

Meet the team

The Senior Leadership Team at Euler is dedicated to making the world a better place using data and ensuring that we are a centre of excellence for DataOps and Analytics. We develop industry best practices and nurture the best talent.

Our people

Senior Leadership Team

Rob Jones

 CEO 

Rob is our CEO, and is charged with setting our strategic direction to ensure we make the world a better place using data. He’s committed to ensuring we remain a centre of excellence for data services by investing in and developing the best people to deliver the best data practices. An award-winning marketeer by trade, Rob is a commercially minded, technically proficient, marketing technologist who regularly consults with our clients to help them align their technology and data investment with their strategic objectives.

Tracey Barker

 Operations director 

Tracey runs two of the three client facing teams and is responsible for general operations, productivity and resourcing. Tracey also manages the teams involved in infrastructure and business process. Tracey has many years’ experience in operations and data management with a proven track record of delivering results for well-known names such as RNLI, BSkyB and HSS Hire.

Nick Kelly

 Technical solutions director 

Nick is responsible for the technical services team which includes data architects, developers and engineers. Nick also provides technology foresight for the business and is the solution architect for all major data management and migration projects. Nick’s experience includes database development, data and network security, cryptography, SaaS, PaaS, process automation, ETL and integration.

Paresh Patel

 Consulting services director 

Paresh heads up the client consulting proposition for the business. The team provides strategic advice, insight and intelligence, business analysis and project management services to clients. Paresh is a qualified statistician and a member of the Institute of Direct Marketing.

Dave Ayling

 Sales and marketing director 

Dave leads Euler’s commercial team, bringing lots of hard-won experience working hand-in-hand with Marketing, CRM and Data leaders to transform their operations. Dave has 20 years of client-side and agency-side sales and marketing experience, spanning a range of industries, including manufacturing, services, retail, ecommerce and hospitality.

Get in touch

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Testimonials

Feedback from our customers

Dashboard Development
ROI Measurement
Data Pipeline Orchestration
Campaign Facilitation
Prescriptive Analytics
Predictive Analytics
Customer Segmentation
Deep Dive Analysis
Blind Veterans UK
WWF

Dashboard Development

Design and implementation of interactive dashboards for campaign performance tracking.

ROI Measurement

Detailed attribution analysis to optimise marketing spend.

Data Pipeline Orchestration

Automating data integration for real-time analytics and reporting.

Campaign Facilitation

Running audience selections to support campaigns and customer journeys.

Prescriptive Analytics

Using Machine Learning and AI to facilitate campaign and engagement personalisation.

Predictive Analytics

Modelling customer behaviour to inform marketing strategies.

Customer Segmentation

Classification of customers based on profile, needs, behaviours and potential.

Deep Dive Analysis

Identifying and understanding behaviours and understanding their drivers.

“The Euler team were methodical and thorough, finding the right people to talk to about every detail. It was particularly helpful that they were able to engage with staff effectively, breaking down barriers and winning buy-in.”

RICHARD NEATE, HEAD OF CUSTOMER SERVICES & DATA MANAGEMENT, BVUK

“I just wanted to say a huge thank you to Euler for all the great work they have done on this project. You have both added so much value to the project and I’m really excited to see how the models will perform.”

WWF

Our clients

We work with some amazing people

Barnardos
Blind Veterans UK
Everton FC
Great Ormond Street Hospital
Nisbets
Royal National Lifeboat Institution (RNLI)
The Royal British Legion
TrustFord