What Could You Do with a Marketing Manager in Every Store?

Utilise Franchisee’s Local Knowledge and Drive Sales Performance with the Euler AI Campaign Delivery Platform

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Your campaigns. Your franchisee’s local audience. Timed right – for maximum effect.

What is the Euler AI Campaign Delivery Platform?

Marketing capabilities for both central marketing teams and your franchisees:

Pre-approved campaign templates provide a structured framework for local marketing efforts, ensuring brand alignment while allowing for nuanced customisation.
Robust data governance mechanisms implement strict access controls – franchisees can only utilise their specific local customer data.
Strategic campaign deployment features provide franchisees with the ability to launch campaigns that reflect immediate local contexts. Never get caught out promoting beef to vegetarian communities or offering discounts on full ovens.

Why Use the Euler AI Campaign Delivery Platform?

The Euler AI Campaign Delivery Platform transforms franchise marketing by enabling franchisees to market to their customers with more relevant, targeted communications.

This capability provides a range of clear benefits:

Utilise Local Knowledge – By leveraging local franchisee knowledge and national marketing expertise, the platform drives sales performance through strategically timed and contextually aware campaigns.
Adapt to Local Market Context – Franchisees gain the ability to boost sales during quiet periods, redirect demand during peak times, and create personalised marketing that resonates with local communities, demonstrating understanding of their audience and building loyalty.
Compliance is a Key Ingredient – All campaigns are pre-created, approved and scheduled by headquarters, ensuring brand consistency and quality control. Additionally, your customer data is ringfenced, meaning your franchisees can only market to their local customers.

Read Our Quick Guide to the Euler AI Campaign Delivery Platform

How Does the Euler AI Campaign Delivery Platform Work?

Sophisticated Customer Segmentation

Your customer base can be segmented geographically down to the postcode level, giving your franchisees access to their most relevant local customer base.

Insightful Dashboards

See campaign performance at a glance, enabling detailed campaign monitoring and reporting, with insights that can be shared across your business.

Multi-stage, multi-channel journeys

Provide your franchisees with a selection of multi-channel journeys, including email, SMS, app (where available) and paid social media, ready for them to launch when needed most.